How Can Label Choice Improve Packaging Sustainability?

Eliisa Laurikainen holds a Master of Science (Tech) from Helsinki University of Technology specializing in Forest Products Technology. She is a professional in pressure sensitive label technology with almost 15 years’ working experience on label stock business. Her vast label stock value chain and converting understanding enables evaluation of new materials and possibilities for product decoration. Eliisa is enthusiastic to understand the circularity of packages and create opportunities with motivation to learn new every day. In UPM Raflatac Eliisa is responsible of the consumer goods business development, focusing on personal and home care packaging.